What marketers need to know about Google Attribution

What marketers need to know about Google Attribution

Now, Google is trying to change that with the unveiling of a new attribution offering called Google Attribution. Here’s what marketers need to know about it. Marketers can slice and dice their campaign results in any number of ways but at the end of the day, marketers ask themselves a simple question: “Is my marketing working?”

Now, Google is trying to change that with the unveiling of a new attribution offering called Google Attribution. Here’s what marketers need to know about it. Marketers can slice and dice their campaign results in any number of ways but at the end of the day, marketers ask themselves a simple question: “Is my marketing working?”

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